Getting the website your business needs – October 2016 1


Getting the website your business needs – October 2016
Event on 2017-02-05 09:00:00
A website is one of the key ways that businesses reach out to existing and new markets and clients which is why 75% of business in the UK have invested in the development of a website. Unfortunately, although most websites look good, they often fail to deliver meaningful business results and this is frequently a disappointment and a challenge. Typically, this is because they have been designed with little thought paid to the way the site works, from a customer’s perspective, and was developed without a full understanding of the business goals. For example, did you know that there is a window of about 3 seconds to get your web pages open in front of prospective clients and less than 1 second for it to make an impact – i.e. for those visitors to the site to decide whether your business can address their needs, to understand why they should choose you rather than your competitors and what to do to take the next step. This workshop will show you how people actually use the internet and help you put measures in place to ensure that your website meets the needs and expectations of your clients. This workshop will help you to Understand how people “read” web pages – it may surprise you! Understand how people are actually using your website Show you examples of good and bad web design Show you how to make sure your website provides everything your customers require to make a decision as to whether to engage with you and/or buy from you Give you simple tools that you can use to measure the effectiveness of your website Understand how to turn visitors into customers

at Bowman House
Whitehill Lane
Wootton Bassett, United Kingdom


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One thought on “Getting the website your business needs – October 2016

  • Isabelle

    &#8w20;Klo2nland”? With a “K”? That’s how they spelled it in Soviet Russia I’ll bet …The little cars in the Italian ride look boxier than most Italian vehicles I’ve seen. Well, except for a few old Fiats.