How A Content Marketing Strategy Drives Your Bottom Line


How A Content Marketing Strategy Drives Your Bottom Line
Instead, the higher-ups in your organization want to hear how content marketing makes or saves money for the business. By communicating the bottom-line benefits, you'll have an easier time getting internal buy-in on your content strategy. A recent …
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3 Reasons Why Content Marketing Was Made for Millennials
The communicative field of content marketing is currently thriving because of the very principles millennials hold near and dear. Sure, we're not the most disciplined or organized of the human race, but what we lack in hard responsibility and respect …
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The Secret To A Winning Content Marketing Strategy? Just Ask.
It seems like everyone is suddenly focused on content marketing — content, content, content — but many are producing content that their audience really doesn't care about. How do you step in front of the rest and create content that matters to your …
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